Privacy vs. Commerce: Lawmakers Debate Wisdom of 'Do Not Track' Laws
Lawmakers on Capitol Hill pondered 'Do Not Track' legislation that would allow consumers to choose whether they want their Internet browsing monitored by online businesses and advertisers. The congressional hearing came on the heels of the Federal Trade Commission's proposal on Wednesday to let people decide whether they want their online visits to be private.
Tracking online activity is mostly invisible, leaving many people unaware that companies monitor their Web browsing in order to show them targeted ads. 'Do Not Track' tools would give consumers some control over marketers – similar to the 'Do Not Call' registry that allowed consumers to opt out of calls from telemarketers...
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