CANCUN, Mexico, April 13 (Reuters) - Fears of drug violence spreading to beaches and colonial towns are driving away tourists and threatening Mexico's crucial tourism industry, already battered by last year's swine flu outbreak.
Gory news reports of daily shootouts between drug cartel hitmen are fueling concerns among North Americans and Europeans that Mexico is increasingly unsafe, even if most of the violence is along the U.S. border, far from top tourist areas.
The number of international tourists flying into the Pacific beach resort of Acapulco, where rival hitmen have fought brazen gun battles in recent months, fell by almost a quarter in the first three months of this year, airport operator OMA
